Too Long; Didn't Read

TL;DR - The visual identity for the Bachelor's and Master's graduation exhibition of the Academy of Fine Arts and Design in Bratislava explores the tension between quantity and reduction, between overflowing information and its radical compression.

The printed leaflet becomes the “too long” part — intentionally text-heavy, filled with extended descriptions and shortened work descriptions for those who choose to read fast.

In the exhibition space, the "didn't read" version takes over, short labels, concise summaries and direct orientation cues.
These TL;DR captions offer immediate entry points for visitors who prefer clarity over immersion.

The identity becomes a playful collision of two modes: content maximalism vs. attention minimalism — inviting each visitor to choose between scrolling past or reading in full.

Exhibition

Photo:
Erik Novysedlák
Radovan Vašák

Identity

2023

Tri smrtky sa plavia

Publication

2023